How to Localize Video - Method 3: Subtitles

Subtitles aren’t just for artsy foreign movies anymore!

Subtitling is the simplest method to localize your video.

Advantages:

• Usually the least costly method
• Simple after-the-fact fix when your video needs to go international

Disadvantages:

• Significantly lower engagement – who wants to read a movie? Especially if Jeanne Moreau isn’t even in it!
• Also, if literacy rates are in question, subtitles won’t help your audience.

GoodSide Studio is a Video Production Company in Seattle. We’ve produced video for localization with subtitles and we know how to make it easy for you.